Saturday, March 25, 2006

Beta version of BE selling.



We have contacted a couple of people to potentially broker and provide advice for the sale of BlogExplosion. We will be sending out a PR early next week with a two week window for companies interested in purchasing BlogExplosion.


Its been three weeks since the sale of Blex was announced and still nothing other than a number of new additions to the service.

But we are builders. We like to build new stuff. I am not sure we have the internal drive or motivation anymore to take it further as we have given it our best. We are very proud of what we have accomplished.


Does anyone else, other than the people who emailed me the same question, think its funny that a company that is up for sale is still adding new features to the site. Its like buying more furniture for a house that you are selling with the furniture already included and you don't add more things to the house thats up for sale unless its a really shitty house and you think the extra furniture is going to make it look more attractive and maybe hide the stained carpets.

If you look at their famous numbers because Jeff is all about numbers, you will see that their best month was in 2004 and it was $5872.50. That total includes everything. The credits bought and the advertisements but I wonder if expenditure was taken out of that such as programmers/wages/new tools/designs/scripts, etc. Not that it matters as their good month with their 50000 member base means that on average every member is worth 11 cents and their rapidly deteriorating totals don't look all that good from a buyers point of view.

October 2004 - $1365.00
November 2004 - $3695.00
December 2004 - $5872.50
Januray 2005 - $5577.00
February 2005 - $4692.00
March 2005 - $4453.00
April 2005 - $3372.00
May 2005 - $4482.00
June 2005 - $5416.00
July 2005 - $5284.00
August 2005 - $4778.00
September 2005 - $4695.00
October 2005 - $4066.00
November 2005 - $4203.00
December 2005 - $3877.50
January 2006 - $4132.00
February 2006 - $4234.50

Currently all members are worth 8 cents and during the silly season they were all worth 7 cents. In 17 months they've made $74195.50. Now theres a booming business someone please pass me my check book. Others are interested in this too judging by this post in the blog Technology Architect & Projects.

The prospective buyers package went out on March 19th and after Jeff letting us know about three interested buyers who seem to have disappeared off the face of the earth now you have to wonder where they are. Maybe they weren't offering enough for what is very obviously an overinflated piece of not much, so now Jeff is looking for a sucker. I hear they have had offers of between 75K and 100K so Jeff is looking for a special sucker who will pay the brokerage fee and pay jeff and thomas back the tens of thousands of dollars they poured into the site from their own pocket.

I wonder if the sale of Blex will be pulled at the 11th hour and it will be business as usual for Jeff and his merry flock of sheep as they can continue on their wacky adventures through the Blogverse where they tell other people what to do on their blogs and deactivate people at a whim.

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